To face the current gobal crisis, TWISPER launches a campaign to support worldwide hospitality and gastronomy businesses.
TWISPER's recent ad campaign on partner magazine easyJet Traveller.
TWISPER, the “David” of social travel platforms, has been accused by the giant TripAdvisor of unfair competition for having used some characteristics of its owl logo and having referred to the brand in a recent advertising campaign. After months of working with businesses on developing a fair and transparent platform that encourages users to share authentic and positive recommendations, TWISPER is honored to be considered as an actual competitor by the giant TripAdvisor.
However, the Swiss social travel app wants to reassure its competitor:
We have absolutely nothing against owls or people who wants to stay anonymous. We just want to bring back fairness and positivity to the hospitality sector with a bit of humor, and we apologize if TripAdvisor doesn’t appreciate this.
Antonio Canton, CEO TWISPER
True to its core values of positivity, fairness and solidarity, TWISPER launches a campaign to support hospitality and gastronomy businesses that face the current crisis. The Swiss company offers 10 000 Pro subscriptions with 1-year free access to its business platform and all premium features in order to help these businesses promote their activity via digital word of mouth and to take back control of their online image. Businesses that are interested can simply use the promo code “POSITIVE” on TWISPER Business.